Launched in the latter part of 2006, Prime Video quickly became one of the world's largest streaming platforms. It allowed those with Prime membership to watch films and TV shows on demand. A recent study found that Netflix, Prime Video's biggest rival, had the same amount of subscribers as all conventional television subscribers in the US combined: 73% of households. They went on to overtake traditional television watchers in 2019. Netflix has plateaued slightly over the past few years but newer services like Prime Video and Hulu have gained a larger market share. How Much Does …

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